STRATEGIC MARKETING & BRANDING CONSULTANCY
Evolve & Adapt is a strategic marketing & branding consultant in Singapore and Malaysia specialising in strategy and hybrid marketing (traditional and digital marketing).
What separates us from other consultants is our emphasis on “strategy before tactics” and our keen understanding of both traditional marketing and all major aspects of digital marketing.
Our strategic marketing consulting focus includes:
UNDERSTAND OUR MARKETING CONSULTING APPROACH
We work with businesses to craft and fine-tune their fundamental marketing & business strategies to ensure they are positioned to evolve and adapt with market changes.
As a certified marketing consulting firm, our fundamental business strategy framework is a model we call the Marketing Inverted PyramidTM.
This framework guides an organisation’s strategy and tactics with three aspects of marketing that work in succession and in a cyclical manner to build and grow a business.
The three aspects of marketing are:
- Value Creation (Innovation)
- Communication (Engagement)
- Brand Equity (Positioning)
MARKETING & BRANDING CONSULTANT
As a certified branding consultant in Singapore and Malaysia, we utilise a variety of other analytical and problem-solving frameworks to help businesses address profitability, brand equity, positioning and sales performance.
Jack Trout and Al Ries’ concept of positioning is the cornerstone of our branding strategy.
As practitioners of this strategy for 20 years, we have the experience and expertise to help your business develop a position that it can own in the minds of the marketplace.
As part of our strategic marketing consulting focus, we work with your sales team to ensure there is cross-functional alignment with marketing strategy and tactics so that your profit drivers work in tandem to deliver results.
CERTIFIED MARKETING CONSULTING FIRM
Evolve & Adapt is helmed by an Enterprise Singapore-recognised certified management consultant (TR 43: 2015) as per their Consultant Quality Initiative. This allows SG companies who engage us to apply for the Enterprise Development Grant (EDG) to help offset consultancy-related costs (SMEs up to 80%; non-SMEs up to 50% of qualified costs). Learn more here.
We also offer the Digital Growth Subsidy for SMEs in Singapore & Malaysia. This is the first of its kind digital marketing funding available to both countries. Learn more here.
AS FEATURED ON
BRANDS OUR CONSULTANTS HAVE WORKED WITH
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