Meet Our Singapore Branding Consultants

Evolve & Adapt is a certified award-winning team of Singapore branding consultants that specialises in leveraging digital technology for market research, strategic marketing consulting, business strategy, brand consultancy and digital marketing.

Headquartered in Singapore with an office in Kuala Lumpur, Malaysia, we are one of the very few certified management consultants that is also certified in traditional marketing management and digital marketing.

KEY TEAM MEMBERS

J C SUM: Strategy Consultant

Singapore business consultancy firm, Evolve & Adapt, is led by J C Sum. He is a strategy & digital marketing consultant with 20 years of international entertainment & event marketing and project management experience in Asia Pacific, the Middle East and Europe.

He is a proponent for his team to utilise AI tools to aid in market research, consumer behaviour analysis, content development, personalised advertising and data analytics.

J C is a certified management consultant (TR 43:2015), an American Marketing Association Professional Certified Marketer (PCM^®) in marketing management as well as a certified digital marketing strategist (SSG-WSQ accredited) with 13 years of experience specializing in search engine optimization, content marketing and analytics.

Learn more about J C Sum here.

MARK WONG: Hybrid Marketing Consultant

Overseeing client servicing, Mark is a certified management consultant (TR 43:2015) and specializes in hybrid marketing for offline & online channels. He is a graduate of the Google Skills Ignition programme and is Hubspot-certified across digital marketing disciplines.

Besides being a Facebook Certified Media Planning Professional, Creative Strategy Professional and Digital Marketing Associate, Mark has trained businesses from Singapore Business Federation in digital marketing.

Mark holds a Bachelor of Science in Psychology and applies his passion for understanding human psychology, perceptions and social processes to gain insights into customer behaviour as a hybrid marketer.

JESSIE DAI: Digital Tech Lead

Jessie manages all digital technical aspects of the business. Her work focuses on technical search engine optimisation (SEO) and web development. She helps clients improve their websites’ search engine ranking performance through SEO implementation or building a site from the ground up.

Jessie holds a Bachelor in Technology from National University of Singapore and is pursuing a Master of Science in Project Management. She is Google-certified in Digital Marketing, Analytics and Ads (Search, Display, Measurement), as well as SEMrush-certified across all SEO tools.

Jessie is certified in training & adult learning (TAE) through the WSQ Advanced Certificate in Learning and Performance (ACLP).