DIGITAL GROWTH SUBSIDY
The Digital Growth Subsidy (Singapore & Malaysia) is the first digital marketing funding of its kind for companies to grow and succeed in the digital economy.
The subsidy supports up to 50% of digital strategy and marketing costs for eligible businesses.
In a recent survey by QBE Insurance Singapore, 40 per cent of SMEs are concerned with the associated costs of digitalisation, due to the lack of funds and manpower with digital skills or expertise.
QBE said: “With digitalisation efforts becoming a lifeline for businesses this year, it is likely that more SMEs will look to gain financial support around digital initiatives to help their conduct of business amid current business conditions.”
This is where the Digital Growth Subsidy comes in. It is a no-hassle source of funding for professional digital marketing services for SMEs.
APPLYING FOR THE DIGITAL GROWTH SUBSIDY (DIGS)
The goal of DIGS is to help small & medium Singapore & Malaysia companies improve their business fundamentals to increase brand awareness, leads and sales in the digital economy.
Singapore SMEs that can afford to embark on larger projects should consider the Enterprise Development Grant (EDG). However, if your business is not eligible or in a viable position for the EDG, you can apply for DIGS.
Projects under the subsidy will be funded up to 50% of digital strategy and marketing costs for eligible businesses (SGD5000/ MYR15,000).
The Digital Growth Subsidy is administered and executed by Evolve & Adapt (Singapore) and Evolve & Adapt PLT (Malaysia). The scheme is a commercial initiative supported by Grow Digital Pte Ltd (Funded by Enterprise Singapore Start Up Founder Program).
There are four digital strategy and marketing projects available under DIGS. Each project is designed to fulfill a specific marketing objective.
POSITIONING & BRANDING
WEBSITE DESIGN & BASIC SEO
SOCIAL MEDIA MARKETING & ONLINE PR
ELIGIBILITY REQUIREMENTS FOR THE DIGITAL GROWTH SUBSIDY (DIGS)
To qualify for DIGS, applicants must:
- Be a Registered Business in Singapore or Malaysia (Sole Proprietorship, LLP/ PLT or Pte Ltd/ SDN BHD)
- Have at Least 30% Local Shareholding (Singapore or Malaysia respectively)
- Have Less than 50 Employees OR Annual Revenue of No More than SGD5 Million/ MYR15 Million
The DIGS team reserves the right to approve/ reject an application at its absolute discretion.
HOW IT WORKS
If you are interested in DIGS, fill in the form below. You will get immediate access to the detailed information deck on the digital strategy & marketing projects available.
Subsequently, we will contact you to arrange a call.
Upon choosing the project to embark on, our team will assess the feasibility and viability of the project for your business. Results of the subsidy will be made known within 2 working days.
Most projects last approximately 6 – 8 weeks long.