The Google Core Web Vitals Update that Most Business Owners are Not Aware of
If you depend on your website for leads or sales, the Google core web vitals update taking place in May 2021 may have a tremendously…
How to Write a Successful Business Blog Post that Builds Authority and Traffic
A business blog is a powerful marketing tool in the digital economy. As part of inbound marketing efforts, we encourage our consulting clients to write…
5 Tips to Run a Killer Facebook Campaign
In a previous blogpost, we covered why Facebook is one of the most effective digital marketing channels available. In this post, a Facebook-certified Media Planning…
Why Facebook Marketing is One of the Most Effective Digital Marketing Channels Available
In the age of digital marketing, there are specific online different marketing channels that can be employed to promote a business, product or service. In…
Is there a Singapore Digital Marketing Grant for SME Businesses? (Updated 30 May 2021)
With the push for digital transformation, we explore the availability of a Singapore digital marketing grant for SME businesses. There is some misinformation online on…
What is the Cost of a Business Consultant in Singapore for SMEs? (Updated 23 Apr 2021)
If you are small or medium enterprise (SME) looking to grow your business or improve your processes, you might consider engaging a management consultant. One…
Which Type of Singapore Marketing Agency Can Improve Your Business
In this post, we are going to discuss why you should engage a Singapore marketing agency to improve your business. Note, the focus of this…
How to Craft Marketing Strategy
One of the main challenges business owners and marketing managers face is figuring out how to craft a marketing strategy that works for the business.For…
New Digital Marketing Funding for SMEs – Digital Growth Subsidy (Updated 25 Mar 2021)
A new SME digital marketing funding scheme is now available for Singapore and Malaysia companies. The Digital Growth Subsidy (DIGS) is designed to improve business…
Strategy Consultant Evolve & Adapt’s 2020 Year in Review
At the end of every year, Evolve & Adapt, shares highlights of our strategy & digital marketing consultancy work and a sneak peek into plans…
How Digital Marketing Fits into Digital Transformation in Singapore
In this post, we will explore how digital marketing fits into a company that is undergoing digital transformation in Singapore. Should you set up a…
Why Strategy Before Tactics is Needed in Digital Marketing for SMEs
Here is one of my favourite quotes from Sun Tze from The Art of War which I think applies particularly well when applied to digital…